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Work

  1. Mirage_Animated Short Film
  2. Taibo's Counterstrike_Sequence Design
  3. Nifty Gateway_Rebrand
  4. Passing by the Huaqing Palace_Sequence Design
  5. Memento_Title Sequence Design
  6. No Country for Old Men_Title Sequence Design
  7. Bandai x Gunpla_Motion campaign
  8. Entropy_Book Design
  9. Separation Alignment and Cohesion_Book/Motion Design

Misc

     ︎︎︎ Poster_Wall decoration
     ︎︎︎ Photography_I was there
     ︎︎︎ Render_Hours of ray tracing
©2023 Jeffrey Xiyang Su

Objective:

Motion campaign for Bandai Gunpla

Created for:

ArtCenter College of Design
Motion Design 2

Concept:

Mobile Suit Gundam, debuting in 1979, inspired the first Gunpla kit within a year, sparking a decades-long hobby. As Gundam and Gunpla enthusiasts, Michael and I are crafting a logo/brand message motion piece to celebrate this passion. Our concept: "Build it for Real," parallels the thrill of constructing Gunpla with the fantasy of assembling real robots. Through 3D animation, we'll transform this dream into a tangible reality, revealing a meticulously built Gunpla model.

Role:

Storyboarding
Concepting
Animation
CG building
Post-production

Team member:

Michael Jiazhi Wang

Instructor:

Miguel Lee

Programs‍:

Cinema 4d
Octane render
Adobe After Effects

Process:


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